News

No answer to Kovalam’s garbage crisis

Two truck-loads of food waste, 150 sacks of plastic waste collected a day Another peak tourist season has begun, but a permanent waste management system is yet to be in place in Kovalam. The beaches and resorts that dot the Light House, Eve’s and Samudra beaches are turning lively with the arrival of vacationers. Yet the destination that fetched the State a spot on the world tourism map is yet to turn environment-friendly. Littering, ingress of waste that reaches Kovalam through Parvathy Puthanar and Thiruvallom, and the lack of a dumping yard for the waste collected from the hotels and resorts on the beach is the biggest challenge faced by the authorities. The dumping...

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Kerala Tourism Woos Arab Market

Kerala Tourism Woos Arab Market

The lush greenery of Kerala, its placid backwaters, breathtaking monsoon rains and the Ayurveda-themed pavilion of Kerala Tourism welcomed Arab travellers at the Arabian Travel Market (ATM) 2015, held at the Dubai World Trade Centre. A delegation, led by Mr. P. I. Sheik Pareeth, Director, Kerala Tourism and Mr. Ali Agsar Pasha, Managing Director, Kerala Tourism Development Corporation (KTDC) represented Kerala in the four-day fair. “Considering tourist arrivals to Kerala from the Middle-East, Saudi Arabia is the main market followed by U.A.E., Oman and Kuwait,” said Mr. A. P. Anilkumar, Minister for Tourism, Kerala. “The Middle-East is like a second home to many...

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‘Visit Kerala’ from April 9

‘Visit Kerala’ from April 9

Kerala Tourism’s Visit Kerala 2015, a new initiative to promote the destination and increase footfall, will be kicked off on April 9. The initiative, which will include events ranging from arts to sports, will be on from April 15 this year to April 14, 2016. The start of Visit Kerala will coincide with Vishu, a festival cherished by Malayalis, that falls on April 15. Union Minister of State for Tourism and Culture Mahesh Sharma will launch Visit Kerala in the presence of Minister for Tourism A.P. Anil Kumar and Union Tourism Secretary Lalit K. Panwar in the national capital.   ‘Season of surprises’ At the function to be held at Hotel Ashoka on April 9, the slogan...

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22 international riders for biking event

22 international riders for biking event

Twenty-two international riders have already confirmed their participation in the third edition of the MTB Kerala – 2015, an international mountain biking event, hosted by the Kerala Adventure Tourism Promotion Society (KATPS) , an initiative of the Kerala Tourism Department, will be held at the Priyadarshini tea estate at Pancharakkolly, near Mananthavady, on April 18. “As many as 22 international riders from eight countries have registered for the event so far. We are expecting 35 international riders from across the world for the international competition and nearly 120 participants for the national category,” Asha Jose, chief executive officer, KATPS, told The Hindu...

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Kerala Tourism bags award

Kerala Tourism bags award

Kerala Tourism was today conferred the national Web Ratna Award for 2014 for exemplary e-governance initiative through the Internet. The Kerala Tourism website (www.keralatourism.org) won the Golden Icon award in the ‘Outstanding Content’ category of the Web Ratna Awards, instituted by the Union government under the ambit of the National Portal of India. Kerala Tourism Secretary G. Kamala Vardhana Rao received the award from Union Minister for Communications and Information Technology Ravi Shankar Prasad at the award ceremony held at the India Habitat Centre in New Delhi. The Kerala Tourism website, designed and maintained by Invis Multimedia, is among the top tourism...

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Ayurveda a big hit among Moscow women, Kerala upbeat

Ayurveda a big hit among Moscow women, Kerala upbeat

Ayurveda has been a big hit in Russian capital Moscow, with many women who were looking at alternate health care practices asking about it during the country’s largest tourism fair. The public and industry representatives streamed into the Kerala Tourism stall during the four-day 22nd Moscow International Travel and Tourism Exhibition (MITT) that ended on Saturday. The theme of Kerala Tourism’s stall was ayurveda and the state’s sun-and-sand destinations.A major part of the enquiries on ayurveda came from Russian women, who were looking at alternate health care practices. “Kerala Tourism’s participation in MITT has helped our trade partners build strong relations with...

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